Microsoft building single app store for all things Windows
Microsoft is reportedly hard at work building a single app store to front its entire ecosystem, namely the Windows operating system and the company's Windows Phone platform. This means that PCs, tablets and phones will be using the same store, though there is no information on how this single storefront will actually work.
While Microsoft (NASDAQ: MSFT) has never been secret about its desire to combine its two app stores, an internal meeting apparently had Terry Myerson, head of the operating systems group, confirming that this would happen with the "next releases" of Windows and Windows Phone in the spring of 2014. The information was relayed via sources that communicated the information to The Verge.
The report does mesh well with recent directions set by the company, which include having a single API to span across all Microsoft devices, a point Myerson himself reiterated at a meeting for financial analysts last week. "We should have one set of developer APIs on all of our devices. And all of the apps we bring to end users should be available on all of our devices," says Myerson.
The Fierce Take: While this is still in its initial stages, having a single app store should be beneficial to enterprises from an app management point of view. Obviously, IT departments will still need to formulate an appropriate strategy--and probably deploy some tools--to work with apps today.