Apple CEO Tim Cook dismisses idea of hybrid tablets


In a conference call with analysts, Apple CEO Tim Cook responded to a question of whether the company will eventually merge its iPad and MacBook Air line of products into a single device by dismissing it as a poorly conceived idea.

"You wouldn't want to put these things together because you wind up compromising both and not pleasing the user. Some people will own both, and that's great there," said Cook. He added, "I think to make the compromises of convergence, we're not going to that party. Others might."

There was no mention of Microsoft (NASDAQ: MSFT) by name, but it is evident that Cook was referring to the impending launch of Windows 8 later this year. Windows 8 will incorporate an interface designed for both the traditional PC desktop and for tablets. In addition, Intel last week demonstrated a reference design for an ultrabook-tablet hybrid that was designed with Windows 8 in mind.

In terms of combining two disparate products into a single multifunctional one, Cooks opinion was, "Anything can be forced to converge. But the problem is that the products are about tradeoffs. You begin to make tradeoffs to the point that what you have left at the end of the day doesn't please anyone."

Cook could well be right if the sales of the iPad are any yardstick to go by. The tablets have continued on fly off the shelves; indeed, the executive in the same call announced a 151 percent year-over-year increase of iPad sales for the second quarter.

According to Cook, Apple (NASDAQ: AAPL) sold 67 million iPads in the device's first two years, a figure that took 24 years for Macs, five years for iPods and three years for the iPhone.

For more:
- check out this article at InformationWeek
- check out this article at AppleInsider

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