Achieving IT credibility is a continual effort for today's tech leaders who are trying to bridge the gap that often prevents IT-business alignment. But as four CIOs relate, tech leaders can bridge the gap if they know how to make friends and influence colleagues. It comes down to understanding what the business needs and proving how IT can deliver. Learn how one tech leader persuaded a senior executive to support a huge tech investment and how another approached selling new technology to wary end users. As one executive coaching expert notes, having that level of influence is tied to building relationships that gain allies in and out of the IT environment.

For more on putting influence to work:
- read the article at CIO