Implementing a web analytics solution means you've got access to a great variety of detailed information. But that won't give you what you need if you don't develop a framework for how to manage the web analytics. The framework should include how to do it, when to do it, and how it applies to your business. An effective web analytics framework also must offer an easily understood way to think about web analytics, a method to extract useful analysis and a common language to make web analytics understandable throughout and across organizations.

To learn about developing a useful web analytics framework:
- read the blog at Line56