Making real-time data a reality

The faster and quicker an organization can actually use collected data, whether to spur sales or improve customer loyalty, is clearly a boon; but it's not easy getting real-time data analytics software in place. The bigger issue that always looms is deciding who actually needs access to the growing data piles. There needs to be a distinction between providing data points that can help business, and then providing data analysis to the groups and units who actually need that insight to prioritize business tasks and programs. It's all part of the very critical decision making process that comes into play with real-time data collection and assessment, say experts.

For more on good data use and decision making:
- read this article at BPM Today