Google gets sizzle

Google has a new product that may take the company to the next level. The Federal Energy Regulatory Commission has granted Google Energy the power to sell energy at market rates.

What does this have to do with the Internet? Why own just half of a market, when Google can have much more? Wired.com explains the reason for this strategic move: "Providing these services will allow Google to better leverage its hardware resources. Search will get cheaper because the hardware budget can be amortized over more services."

But the publication expects web-based companies and energy-services companies will complain about being undercut by Google. It predicts consumers will have to get used to Google having even more information about their daily habits, it says.

What else is next? We can only imagine. Will Google be able to own the hardware, the air waves and your ideas?

For more on Google expansion:
- see this Wired.com article

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