Best Buy CIO spends his day focused on customers

Robert Willett, CIO of Best Buy, says that he spends 80 percent of his time focused on external customer issues, an area that more and more CIOs are choosing to focus on these days. "We've got to look at everything through the lens of customers both internally and externally, and help them get where they need to go with the aid of technology," Willitts writes. CIOs who are not aware of the customer's pain points will only be able to incrementally improve the customer experience. In the article, Willetts discusses how he plans to use technologies like RFID and WiMAX. He also discusses how his focus on the customer will enable Best Buy to grow globally. The company currently operates in the U.S., China, Canada and Europe and plans to expand into Mexico and Turkey in the next 12 to 18 months.

For more from Willitts:
- see this CIO article