March 2nd Event to 'Wire Together' the New Hollywood Network

LOS ANGELES--(BUSINESS WIRE)-- Seven major technology solution providers and leaders have joined together in support of the 2nd Annual Hollywood IT Summit (HITS) on March 2, 2012 at Pepperdine University. This Variety-co-produced event is the largest single gathering of IT professionals in Hollywood and the program is being developed under the direction of an advisory board representing all major movie and television studios.

The first round of event sponsors include: EIDR, Qlikview, and Teradata (Platinum), MarkLogic and Oracle (Gold), as well as Rovi and Signiant (Brand). In addition, technology solutions and business development representatives are expected to participate from management consulting, IT enterprise software, IT software services, B2B network services, storage, hardware, business intelligence, BPO services, digital services companies and academia.

"HITS has become a unique, collective experience for the entire entertainment IT ecosystem," says conference chairman, Devendra Mishra. "From the content holders to their service and technology solutions providers, we all gather together once a year with an open mind toward facilitating growth and profitability for our industry."

Sponsors will participate in an Interactive Solutions Showcase where they will individually "teach" a focused workshop on the industry challenge that their technology is working to address.

Additionally, the HITS 2012 conference sessions include in-depth panels, tutorials and expert presentations on: Digital Marketing; Residuals, Reporting and Participation Systems; Supply Chain Automation and Integration; Digital Distribution from the IT Perspective; Digital Innovation; and Technology Driven Business Transformation.

The conference advisory board includes: Steve Andujar, SVP & CIO, Sony Pictures; John Herbert, EVP & CIO, Twentieth Century Fox; Steve Lapinski, SVP, IT, NBC Universal; Jerry McGlynn, CIO, The Walt Disney Studios; Theresa Miller, EVP, IT, Lionsgate; Jeff Mirich, SVP/CIO, Studio Antipiracy, The Walt Disney Studios; Scott Phelan, Group Information Officer, Warner Bros. Entertainment; and Abe Wong, EVP/CIO, IT, Paramount Pictures. The event is co-produced by the Media & Entertainment Services Alliance (MESA), which manages regular meetings for event sponsors of the Hollywood IT Society (HITS).

For more information about the conference program, sponsorship opportunities or to register visit: www.HollywoodITSummit.com

About Variety

Variety is the leading publication for business entertainment news, recognized and respected throughout the world of show business. The Variety Group – Daily Variety, Daily Variety Gotham, Weekly Variety and Variety.com – are all owned by Reed Business Information (RBI), the largest business publisher in the U.S. RBI is a member of the Reed Elsevier Group plc (NYSE: RUK and ENL).

About MESA:

The Media & Entertainment Services Alliance was formed in 2009 by the co-founders of the Entertainment Supply Chain Academy and produces annual events such as the 2nd Screen Summit, Blu-Con, GameSupply and the Burbank Think Tank series. Through events, media, industry initiatives and association management, MESA's mission is to support entertainment service providers in building efficiencies in the creation, production and distribution of physical and digital media & entertainment. For more information visit www.MESAlliance.org

CONTACT:

Variety
Linda Buckley-Bruno, Publishing Director
323-617-9429
Linda.Buckley@Variety.com
or
MESA
Guy Finley, Executive Director
917-513-5963
guy@MESAlliance.org

KEYWORDS:   United States  North America  California

INDUSTRY KEYWORDS:   Entertainment  Technology  Hardware  Networks  Software  Film & Motion Pictures  General Entertainment  Social Media  Communications

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