Net Nanny Survey Indicates Online Profanity Greatest Concern After Pornography

October 31, 2011

Tools

Internet Parental Controls Mean More Than Just Blocking Porn

SALT LAKE CITY--(BUSINESS WIRE)-- As National Cyber Security Month comes to a close, ContentWatch, makers of Net Nanny, released results of its international customer survey highlighting the importance of parental awareness of online safety issues for kids such as profanity, pornography and other Internet risks.

During a recent survey of its Net Nanny customer base, ContentWatch found that the No. 1 reason their customers use Net Nanny is to block pornographic websites. The No. 2 reason was to mask profanity.

Over 43 percent of surveyed customers indicated they use Net Nanny to mask profanity on web and social media sites. The survey included Net Nanny customers from around the world.

“Recent statistics provided by The Reppler Effect found that 47 percent of their users’ Facebook walls have profanity,” said Russ Warner, CEO of ContentWatch. “It is clear, profanity is a problem and most of our customers prefer to keep it away from their children.”

Net Nanny uses Dynamic Contextual Analysis to help parents mask profanity and other blacklisted terms on websites in real-time.
The survey also indicated the No. 3 and 4 reasons parents use Net Nanny was to monitor instant messages and to provide online time controls.
89 percent of customers use Net Nanny to block pornography. Net Nanny regularly blocks more than 83 million porn- and adult-themed websites per month for its registered customer base.
In addition to these and other Internet threats, Net Nanny earlier in the month provided tips on what parents can do if they suspect cyberbullying with their children. See video.

“A well thought-out Internet safety program combining common sense discussions with your child and the support of an ever-vigilant Internet filtering software, is the key for parents in assuring their children have positive experiences while online,” said Warner.

Additional Internet Safety tips are available at http://bit.ly/s39TrY

Net Nanny is the leading online filtering application and helps parents provide Internet safety for their children—profanity masking, monitoring of cyberbullies, filtering adult and pornographic websites and providing many other online safety features. Net Nanny has been delivering Internet security solutions for consumers and businesses since 2001. ContentWatch created Net Nanny.