Boston tops U.S. cities to live and work in for YLA generation

LOS ANGELES--(BUSINESS WIRE)-- mun2, the number one bilingual cable channel for Young Latino Americans (YLA), has released the first comprehensive ranking of the best cities for YLA’s to live, work and play in. The list was created using data from the U.S. Census Bureau, the U.S. Bureau of Labor Statistics and several large national studies.

Coming out in the #1 spot is…Boston, MA. According to the study, the city known for having the first public park, public library and subway, as well as for its avid sports fans, ranked ahead of the rest when it came to its overall young population, percentage of singles, diversity, low unemployment, and high college graduation rates among Latinos by state. Rounding out the top five were Austin, TX (#2); Denver, CO (#3); New York (#4); and Phoenix (#5). The results tell a revealing story about the cities best equipped to serve a growing, uniquely American-Latino generation that is poised to be one of the most influential in U.S. history.

To see the entire list go to www.mun2.tv/best and http://www.nbcudirect.com/mun2/topcitiesforyounglations81711; to view the video http://www.youtube.com/watch?v=21ODvDC-X5w&feature=player_embedded.

mun2 identified the largest metropolitan cities with more than half a million people and looked at more than a dozen criteria to narrow down the list. These criteria included the percentage of young people, Latino college graduation rates, number of colleges and universities, affordability, housing costs, income growth over time, average salary, percentage of singles, unemployment rates, weather, safety, diversity (representative of the national average), and opportunities for minority entrepreneurs, among others. These multiple categories were assigned points, weighted and ranked. Data for our analysis came from the U.S. Census Bureau, the U.S. Bureau of Labor Statistics and several large national studies that used similar data. The results tell a revealing story about the large cities best equipped to serve a growing, uniquely American-Latino generation that is poised to be one of the most influential in U.S. history.

About mun2

mun2 (moon-dos) is the lifestyle cable network for today’s culture connectors (C2s) – bicultural Latinos 18-34. As the bilingual network that amplifies the Latinos experience, mun2 is culturally grounded and reflects the best of both worlds – mun2 is uniquely American. From reality to music, on-air to digital, mun2 creates original content across a multi-screen platform. As the only nationally measured bilingual cable network by Nielsen NTI, mun2 has an increased distribution to over 36 million households, and is a part of Telemundo, a division of NBCUniversal/Comcast.

CONTACT:

mun2
Hanna Bolte, 818-622-4088
Vice President, Media and Talent Relations
Hanna.Bolte@nbcuni.com
or
Debbie Lazo, 818-622-4066
Manager, Media Relations
Debbie.Lazo@nbcuni.com

KEYWORDS:   United States  North America  California  Massachusetts

INDUSTRY KEYWORDS:   Women  Entertainment  TV and Radio  Technology  Internet  Teens  Online  Consumer  Hispanic  Men

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