Globoforce highlighted in new Gartner Hype Cycle and IT Market Clock as sample vendor for HR leaders

SOUTHBOROUGH, Mass. & DUBLIN--(BUSINESS WIRE)-- Globoforce^®, the world’s leading provider of SaaS-based employee recognition solutions, today announced it has been recognized again by Gartner in two recent Gartner reports. The two reports, the Hype Cycle for Business Use of Social Technologies and IT Market Clock for Human Capital Management Software, add to the momentum of social employee recognition in the HR technology arena.

“Recognition is social. Whether you look at it from a psychological or business standpoint, the result is the same: a profound and measurable impact on driving behaviors,” said Eric Mosley, CEO of Globoforce. “By including social employee recognition in these reports and predicting worldwide growth, Gartner has drawn the same conclusion we’ve been hearing from some of the world’s most admired companies. Employee recognition drives company culture, engages employees, and quantifiably impacts a company’s bottom line through the use of social technologies.”

The first report, Hype Cycle for Business Use of Social Technologies, produced by Gartner analyst Jeffrey Mann, examines specific business functions and how various industries can apply social technologies. The report positions social employee recognition in the hype cycle’s early stage, with mainstream adoption and growth on the horizon. According to the report, “The bigger business impact of social software in the HR context will be on the organization's culture. Social software can alter the organizational fabric and culture, creating a more open and collaborative work environment.” Social employee recognition, with Globoforce highlighted, was added to this Gartner Hype Cycle to indicate the rising impact social applications and platforms have on the workplace.

The second report, IT Market Clock for Human Capital Management Software, produced by Gartner analyst James Holincheck, helps companies plan their HCM application and sourcing strategy and “take advantage of technological evolution.” The report, which includes Globoforce, discusses the impact of recognition on the future of managing employee performance. As the report notes, “We expect to see a rise in prominence of more ad hoc (less as part of an annual process) reward and recognition programs…The move to more-frequent, ad hoc rewards and recognition programs, with less dependence on the more-formal annual performance appraisal and focal review, will drive the next level of benefits from EPM solutions.”

About Hype Cycle

The Hype Cycle is copyrighted 2011 by Gartner, Inc., and its affiliates and is reused with permission. Hype Cycles are graphical representations of the relative maturity of technologies, IT methodologies and management disciplines. They are intended solely as a research tool, and not as a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Globoforce

Founded in 1999, Globoforce is the world’s leading provider of employee recognition solutions. Through its social, mobile, and global technology, Globoforce helps HR and business leaders elevate employee engagement, increase employee retention, manage company culture and discover the power of real-time performance management. Today, more than 1.7 million employees across the world are living their company values and achieving peak performance through the Globoforce platform. A private corporation, Globoforce is co-headquartered in Southborough, Massachusetts, and Dublin, Ireland. To learn more, please visit http://www.globoforce.com or our blog at http://globoforce.com/globoblog.

CONTACT:

Globoforce Public Relations
Kevin Mullins, +1-508-229-1543
kevin.mullins@globoforce.com
or
Tier One PR
Ellen Backus, +1-612-616-2991
ebackus@tieronepr.com

KEYWORDS:   United States  North America  Massachusetts

INDUSTRY KEYWORDS:   Technology  Data Management  Software  Other Technology  Professional Services  Human Resources  Other Professional Services

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