Consumer Willingness to Discontinue Pay-TV Services a Key Focus at CONNECTIONS™ Europe

September 14, 2011

Tools

Technicolor, Siemens, GreenPeak, and PacketVideo address controls, content platforms, and distribution models

DALLAS--(BUSINESS WIRE)-- International research firm Parks Associates will present new business models and customer retention strategies for digital service providers and CE manufacturers at CONNECTIONS™ Europe Research Summit, Nov 8-9, 2011, in Amsterdam.

The firm's research shows YouTube dominates today's online video market worldwide, with the site garnering over 90% of the UGC (user-generated content) audience in Europe. Parks Associates also indicates consumers are increasingly willing to discontinue or downsize their pay-TV services while compensating by accessing video from over-the-top (OTT) sources. As a result, broadband, television, communications, and wireless service providers must take on new roles and execute innovative business strategies to stay competitive in this new market.

"By 2015, consumers in North America and Western Europe will be spending nearly $16 billion for online video," said Kurt Scherf, VP, Principal Analyst, Parks Associates. "CONNECTIONS™ Europe offers high-level analysis and consumer research to inform new business strategies and identify ways to leverage emerging consumer trends to higher ARPU."

Parks Associates' analyst team will present new European consumer data, from surveys of over 10,000 broadband households in multiple countries, in three special research sessions:

Cloud Services: Increasing ARPU
Myths, Truths and What Consumers Really Desire
Multiscreen TV: The Analyst Perspective

CONNECTIONS™ Europe: Cloud Services, CE & Service Provider Strategies also features experts presenting perspectives on the new video ecosystem:

Jan Van Bogaert, Chief Engineer, Alcatel-Lucent
Antonio Gioia, Project Manager, DTT Content Factory, MediaSet
Tim Hadley, Director, Corporate Communications, Omniphone
Benoit Joly, Senior VP, Operational Marketing, Technicolor
Cees Links, CEO, GreenPeak Technologies
Thomas Nogues, Director, Technology, Cable Europe
Jerome Rota, Sr. VP, Consumer Products and Services, PacketVideo
Christopher Schouten, VP, Broadband and Media 3.0 Strategy, Irdeto

Event sponsors include GreenPeak Technologies, PacketVideo, Siemens, and Technicolor. Parks Associates addresses the competitive challenges facing digital service providers in the whitepaper "Service Providers and the Connected Home," available at www.connectionseurope.com.

For more information, visit www.connectionseurope.com or contact sales@parksassociates.com, 972-490-1113.

About CONNECTIONS™ Europe

CONNECTIONS™ Europe offers high-level analysis and consumer research, networking opportunities, and information on emerging residential and mobile solutions. The executive summit focuses on digital media, CE, and market opportunities for TV operators, content developers, advertisers, and manufacturers. http://www.connectionseurope.com