Leader in Mobile, Social Marketing Debuts Capture™, Delivering Two-Way Consumer Interaction via SMS Text, QR Codes and the Mobile Web

AUSTIN, Texas--(BUSINESS WIRE)-- 44Doors, a leading provider of mobile marketing platforms, today announced the release of Capture™, a suite of mobile and social engagement tools that help agencies, companies and marketing professionals influence decisions through the power of two-way interaction with mobile consumers.

44Doors has developed the platform to meet the marketing and budgetary requirements of smaller businesses, providing an entry point and scalable pricing model to fit any marketing budget while providing many of the professional features found in 44Doors’ enterprise platform, CaptureENT™.

44Doors Capture™ empowers marketers to effectively convert otherwise passive impressions in online and offline media into mobile-optimized channels and measurable actions. Capitalizing on popular behaviors such as SMS texting, QR (quick response) code scanning and general mobile browser search, 44Doors Capture™ can quickly increase product inquiries and sales, while providing marketers key insights into consumer behavior and personal preferences. The platform delivers relevant messaging and content to mobile devices based on location, time of day, consumer preferences and other variables, driving traffic to specific online and offline points of engagement and purchase.

An overview of the benefits of the platform and how it works can be viewed at http://go.44doors.com/CaptureSMB.

“Easy to use, Capture™ allows small businesses to better leverage trends such as QR code scanning and use of the mobile web,” said 44Doors CEO Andy Meadows. “We’ve taken key learnings from our enterprise clients and packaged a solution for small businesses that will help drive more sales and improves social media marketing results. These businesses are looking for and need new ways to acquire customers and generate revenue by reaching existing and prospective customers through their mobile and smartphone devices at a relatively low cost.”

44Doors makes it possible for small and medium-sized businesses to develop a mobile website and execute a robust, professional-level mobile marketing strategy without a web “developer” or the need to install new software. Step-by-step mobile design screens and content management tools make it easy for marketers to create and manage campaigns and incentive programs from anywhere at any time through online access.

Said 44Doors CMO Tim Hayden, “Capture™ makes it easier than ever for marketers and business owners to create, execute and track their mobile and social media marketing efforts. With the rising use of smartphones to access the web, new opportunities exist to engage an on-the-go audience, social-networked groups and communities. Capture™ will help turn contacts into buyers and, even more important, buyers into loyal customers and word-of-mouth influencers.”

44Doors Capture™ is priced with a simple recurring monthly licensing fee ranging from $50 to $200, determined by volume of usage.

“Roughly for the monthly price of owning a phone, small and medium-sized businesses can now reach thousands, even hundreds of thousands, of potential customers and decision-makers throughout their community and far beyond,” said Hayden.

To request an online demo, start a free trial of Capture™, or to find out more about 44Doors and its mobile marketing solutions, visit www.44Doors.com.

About 44Doors

44Doors is a leading provider of mobile marketing platforms that help agencies, brands and marketing professionals influence decisions by enabling the seamless integration of brands with life through the power of mobile, social and experiential media. 44Doors CaptureENT™, for enterprise license, and Capture™ enable marketers to reach their audiences on personal terms, when and where relevance, convenience and decisions converge. 44Doors helps more than 1,500 clients such as Bank of America, Coca-Cola, Fujitsu and Fleishman-Hillard learn and apply insightful real-time personal information and behavioral analytics to drive sales and monetize brand interactions by connecting brands with audiences where they work, live and play. For more information, visit www.44Doors.com.

CONTACT:

for 44Doors
Andrea Oliveira, 512-573-1182
aeoliveira@phillipscompany.com

KEYWORDS:   United States  North America  Texas

INDUSTRY KEYWORDS:   Technology  Internet  Small Business  Mobile/Wireless  Search Engine Marketing  Social Media  Professional Services  Communications  Marketing

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